{"id":124665,"date":"2026-09-09T14:11:41","date_gmt":"2026-09-09T11:11:41","guid":{"rendered":"https:\/\/www.makkahalyoum.com\/?p=124665"},"modified":"2026-09-09T14:11:41","modified_gmt":"2026-09-09T11:11:41","slug":"saudi-event-show-2026-kingdoms-largest-gathering-of-events-and-entertainment-professionals-opens-today","status":"publish","type":"post","link":"https:\/\/www.makkahalyoum.com\/?p=124665","title":{"rendered":"Saudi Event Show 2026, Kingdom\u2019s Largest Gathering of Events and Entertainment Professionals, Opens Today"},"content":{"rendered":"[mhc_section admin_label=&#8221;\u0642\u0633\u0645&#8221; fullwidth=&#8221;on&#8221; specialty=&#8221;off&#8221;][mhc_fullwidth_menu admin_label=&#8221;\u0642\u0627\u0626\u0645\u0629 \u0628\u0639\u0631\u0636 \u0643\u0627\u0645\u0644&#8221; menu_id=&#8221;56&#8243; background_color=&#8221;#ffffff&#8221; background_layout=&#8221;light&#8221; text_orientation=&#8221;center&#8221; submenu_direction=&#8221;downwards&#8221; fullwidth_menu=&#8221;off&#8221;] [\/mhc_fullwidth_menu][\/mhc_section][mhc_section admin_label=&#8221;section&#8221; 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background_layout=&#8221;light&#8221; text_orientation=&#8221;left&#8221; animation=&#8221;off&#8221;]\n<p dir=\"ltr\">Ain Alalam &#8211; Rashad Iskandrni<\/p>\n<p dir=\"ltr\">\n<p dir=\"ltr\" style=\"direction: ltr;\"><strong>9 September 2026:<\/strong> Saudi Event Show 2026 opens today in Riyadh at The Arena, showcasing Saudi Arabia\u2019s rapidly evolving events and entertainment industry, bringing together the professionals, businesses and organisations behind some of the Kingdom\u2019s most ambitious experiences. The event takes place today and tomorrow.<\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">Now in its 6<sup>th<\/sup> edition, the Saudi Event Show has established itself as a key meeting point for the Kingdom\u2019s events, entertainment and MICE community, connecting event organisers, government stakeholders, agencies, suppliers, technology providers, marketers and creative professionals under one roof.<\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">The 2026 edition welcomes more than 5,500 industry professionals and 100+ exhibitors and suppliers, alongside 30+ regional and international speakers delivering more than 15 hours of free leadership content across two seminar hubs.<\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">The event comes as Saudi Arabia continues to expand its cultural, entertainment, sporting, tourism and business offering, creating new opportunities for the companies and talent delivering world-class experiences across the Kingdom.<\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">Across two days, attendees will discover the latest event technology, production solutions, creative services, logistics, venue solutions and other innovations supporting the Kingdom\u2019s growing events ecosystem.<\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">The programme will also put a spotlight on Saudi success stories and local market growth, while bringing international perspectives on innovation, emerging technologies and global best practice.<\/p>\n<p dir=\"ltr\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-124662 size-thumbnail\" src=\"https:\/\/www.makkahalyoum.com\/wp-content\/uploads\/2026\/09\/WhatsApp-Image-2026-09-09-at-9.34.44-AM-900x600.jpeg\" alt=\"\" width=\"900\" height=\"600\" srcset=\"https:\/\/www.makkahalyoum.com\/wp-content\/uploads\/2026\/09\/WhatsApp-Image-2026-09-09-at-9.34.44-AM-900x600.jpeg 900w, https:\/\/www.makkahalyoum.com\/wp-content\/uploads\/2026\/09\/WhatsApp-Image-2026-09-09-at-9.34.44-AM-1024x683.jpeg 1024w, https:\/\/www.makkahalyoum.com\/wp-content\/uploads\/2026\/09\/WhatsApp-Image-2026-09-09-at-9.34.44-AM-768x512.jpeg 768w, https:\/\/www.makkahalyoum.com\/wp-content\/uploads\/2026\/09\/WhatsApp-Image-2026-09-09-at-9.34.44-AM.jpeg 1080w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">\u201c<em>Saudi Arabia is no longer simply emerging as an events market, it is becoming one of the most ambitious places in the world to create and deliver experiences<\/em>,\u201d said Amar Daginawala, Exhibition Director &#8211; Special Event Shows. \u201c<em>Saudi Event Show brings together the people behind that growth: the organisers, agencies, suppliers, government stakeholders, technology providers and creative talent who are collectively shaping what the Kingdom\u2019s events industry looks like next.<\/em>\u201d<\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\"><strong>Celebrating the people behind the experiences<\/strong><\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">The week will culminate in the 2<sup>nd<\/sup> edition of the Saudi Event Awards on 10 September at JW Marriott Hotel Riyadh, recognising the individuals, teams, companies and events making an impact across the Kingdom\u2019s rapidly evolving events landscape.<\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">The <a href=\"https:\/\/informaconnect.com\/saudi-event-show\/saudi-event-awards-2026-shortlist\/\">Awards shortlist<\/a> reflects the breadth of work taking place across the Kingdom, with organisations behind major Saudi experiences recognised for their contribution to the industry.<\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">As Saudi Arabia continues to expand its cultural, tourism, entertainment and business offering, the demand for world-class experiences and the people capable of delivering them continues to grow.Saudi Event Show 2026 will provide a window into the ideas, technologies, talent and businesses helping to define that next chapter.<\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">Registration for Saudi Event Show is free, visit <a href=\"http:\/\/www.saudi-eventshow.com\">www.saudi-eventshow.com<\/a>.<\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\"><strong>\u2013 Ends \u2013<\/strong><\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\"><strong>About Saudi Event Show<\/strong><\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">Saudi Event Show is Saudi Arabia\u2019s leading exhibition dedicated to the events, entertainment and MICE industry. The sixth edition brings together event professionals, organisers, government stakeholders, agencies, suppliers, technology providers and creative specialists for two days of networking, discovery, education and business opportunities in Riyadh. The 2026 edition features 100+ exhibitors and suppliers, 30+ regional and global speakers and more than 15 hours of seminar content.<\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">\n<p dir=\"ltr\" style=\"direction: ltr;\">\n[\/mhc_text][\/mhc_column][\/mhc_row][\/mhc_section]\n","protected":false},"excerpt":{"rendered":"<p>[mhc_section admin_label=&#8221;\u0642\u0633\u0645&#8221; fullwidth=&#8221;on&#8221; specialty=&#8221;off&#8221;][mhc_fullwidth_menu admin_label=&#8221;\u0642\u0627\u0626\u0645\u0629 \u0628\u0639\u0631\u0636 \u0643\u0627\u0645\u0644&#8221; menu_id=&#8221;56&#8243; background_color=&#8221;#ffffff&#8221; background_layout=&#8221;light&#8221; text_orientation=&#8221;center&#8221; submenu_direction=&#8221;downwards&#8221; fullwidth_menu=&#8221;off&#8221;] [\/mhc_fullwidth_menu][\/mhc_section][mhc_section admin_label=&#8221;section&#8221; transparent_background=&#8221;off&#8221; gradient_background=&#8221;off&#8221; background_color=&#8221;#ffffff&#8221; gradient_style=&#8221;horizontal&#8221; inner_shadow=&#8221;on&#8221; parallax=&#8221;off&#8221; parallax_method=&#8221;off&#8221; video_hide=&#8221;off&#8221; video_pause=&#8221;off&#8221; allow_advanced_padding=&#8221;on&#8221; remove_padding=&#8221;on&#8221; force_fullwidth=&#8221;off&#8221; column_paddings=&#8221;padding-0pct&#8221; column_match_heights=&#8221;off&#8221; background_leak=&#8221;off&#8221; background_leak_color=&#8221;#ffffff&#8221; background_leak_size=&#8221;25&#8243; separator_top=&#8221;off&#8221; separator_bottom=&#8221;off&#8221; background_image_size=&#8221;cover&#8221; background_image_repeat=&#8221;no-repeat&#8221; background_image_position_x=&#8221;center&#8221; background_image_position_y=&#8221;center&#8221; animation=&#8221;off&#8221; animation_color=&#8221;#ffffff&#8221; mobile_2_pr_row=&#8221;off&#8221; mobile_reverse=&#8221;off&#8221;][mhc_row admin_label=&#8221;row&#8221;][mhc_column type=&#8221;1_3&#8243;][mhc_image admin_label=&#8221;\u0635\u0648\u0631\u0629&#8221; src=&#8221;https:\/\/www.makkahalyoum.com\/wp-content\/uploads\/2024\/04\/ainlogo.png&#8221; show_in_lightbox=&#8221;off&#8221; url_new_window=&#8221;off&#8221; animation=&#8221;off&#8221; hoverfx=&#8221;scaleup&#8221; sticky=&#8221;off&#8221; image_mask=&#8221;off&#8221; border_radius=&#8221;0&#8243; align=&#8221;center&#8221; force_center_on_mobile=&#8221;on&#8221; [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":124663,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[49],"tags":[],"class_list":["post-124665","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-coverage"],"_links":{"self":[{"href":"https:\/\/www.makkahalyoum.com\/index.php?rest_route=\/wp\/v2\/posts\/124665","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.makkahalyoum.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.makkahalyoum.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.makkahalyoum.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.makkahalyoum.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=124665"}],"version-history":[{"count":1,"href":"https:\/\/www.makkahalyoum.com\/index.php?rest_route=\/wp\/v2\/posts\/124665\/revisions"}],"predecessor-version":[{"id":124666,"href":"https:\/\/www.makkahalyoum.com\/index.php?rest_route=\/wp\/v2\/posts\/124665\/revisions\/124666"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.makkahalyoum.com\/index.php?rest_route=\/wp\/v2\/media\/124663"}],"wp:attachment":[{"href":"https:\/\/www.makkahalyoum.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=124665"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.makkahalyoum.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=124665"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.makkahalyoum.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=124665"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}