{"id":124362,"date":"2026-09-03T18:44:35","date_gmt":"2026-09-03T15:44:35","guid":{"rendered":"https:\/\/www.makkahalyoum.com\/?p=124362"},"modified":"2026-09-03T18:44:35","modified_gmt":"2026-09-03T15:44:35","slug":"latest-red-dot-award-recognition-underscores-kias-global-design-leadership-and-opposites-united-design-philosophy","status":"publish","type":"post","link":"https:\/\/www.makkahalyoum.com\/?p=124362","title":{"rendered":"Latest Red Dot Award recognition underscores Kia\u2019s global design leadership and \u2018Opposites United\u2019 design philosophy"},"content":{"rendered":"[mhc_section admin_label=&#8221;\u0642\u0633\u0645&#8221; fullwidth=&#8221;on&#8221; specialty=&#8221;off&#8221;][mhc_fullwidth_menu admin_label=&#8221;\u0642\u0627\u0626\u0645\u0629 \u0628\u0639\u0631\u0636 \u0643\u0627\u0645\u0644&#8221; menu_id=&#8221;56&#8243; background_color=&#8221;#ffffff&#8221; background_layout=&#8221;light&#8221; text_orientation=&#8221;center&#8221; submenu_direction=&#8221;downwards&#8221; 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fullwidth=&#8221;off&#8221; specialty=&#8221;off&#8221; transparent_background=&#8221;off&#8221; gradient_background=&#8221;off&#8221; background_color=&#8221;#ffffff&#8221; gradient_style=&#8221;horizontal&#8221; inner_shadow=&#8221;off&#8221; parallax=&#8221;off&#8221; parallax_method=&#8221;off&#8221; video_hide=&#8221;off&#8221; video_pause=&#8221;off&#8221; allow_advanced_padding=&#8221;off&#8221; remove_padding=&#8221;off&#8221; force_fullwidth=&#8221;off&#8221; column_paddings=&#8221;padding-0pct&#8221; column_match_heights=&#8221;off&#8221; background_leak=&#8221;off&#8221; background_leak_color=&#8221;#ffffff&#8221; background_leak_size=&#8221;50&#8243; separator_top=&#8221;off&#8221; separator_bottom=&#8221;off&#8221; background_image_size=&#8221;cover&#8221; background_image_repeat=&#8221;no-repeat&#8221; background_image_position_x=&#8221;center&#8221; background_image_position_y=&#8221;center&#8221; animation=&#8221;off&#8221; animation_color=&#8221;#ffffff&#8221; mobile_2_pr_row=&#8221;off&#8221; mobile_reverse=&#8221;off&#8221;][mhc_row admin_label=&#8221;\u0635\u0641&#8221;][mhc_column type=&#8221;1_3&#8243;][\/mhc_column][mhc_column type=&#8221;2_3&#8243;][mhc_text admin_label=&#8221;\u0646\u0635&#8221; background_layout=&#8221;light&#8221; text_orientation=&#8221;left&#8221; animation=&#8221;off&#8221;]\n<p><strong>\u00a0<\/strong><\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\"><strong>Kia Vision Meta Turismo Wins Red Dot Award<\/strong> <strong>in Concept Design Category<\/strong><\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">\n<p dir=\"ltr\" style=\"direction: ltr;\"><strong>Ain Alalam &#8211; Rashad Iskandrni<\/strong><\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">Kia Corporation (Kia) has earned a\u00a0Red Dot Award 2026: Design Concept\u00a0for the\u00a0Kia Vision Meta Turismo, with the futuristic sports sedan concept recognized in the \u2018Cars and Motorcycles\u2019 category.<\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">\n<p dir=\"ltr\" style=\"direction: ltr;\">Recognition from the acclaimed international design body underscores Kia\u2019s global design leadership and reflects the continued relevance of the brand\u2019s\u00a0<strong>\u2018Opposites United\u2019<\/strong>\u00a0design philosophy in shaping progressive, human-centered mobility solutions.<\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">\n<p dir=\"ltr\" style=\"direction: ltr;\">Having made its global debut at Milan Design Week, the Kia Vision Meta Turismo reinterprets the grand tourer for the digital age and Kia\u2019s next generation of customers. Combining a striking cab-forward silhouette with a lounge-inspired interior, the car offers dynamic driving performance and immersive digital interaction, embodying Kia\u2019s futuristic approach to a new era of electric mobility.<\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">\n<p style=\"direction: ltr;\"><strong>Karim Habib, Executive Vice President and Head of Kia Global Design, commented:<\/strong><\/p>\n<p style=\"direction: ltr;\"><em>\u201cIt is always an honor for everyone at Kia to receive a prestigious Red Dot Award, as it reflects the creativity, commitment and dedication of the countless people involved. The Vision Meta Turismo represents an opportunity for us to experiment, challenge ourselves, and imagine future user experiences through design. It&#8217;s rewarding to see that work resonate with the jury, and motivating to see our \u2018Opposites United\u2019 design philosophy continue to connect with people around the world through our vision of future mobility.\u201d<\/em><\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">\n<p dir=\"ltr\" style=\"direction: ltr;\"><strong>Why was Kia Vision Meta Turismo recognized by Red Dot?<\/strong><\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">The Kia Vision Meta Turismo was recognized for translating Kia\u2019s future mobility vision into a distinctive concept that combines performance character, digital interaction and human-centered design.<\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">\n<p dir=\"ltr\" style=\"direction: ltr;\">The concept\u2019s exterior design brings together an extreme cab-forward architecture and a soft geometric surface language that results in a modern, technical and futuristic piece of sculpture, creating a dynamic sports sedan that conveys speed, technology, and a new dimension of user experience.<\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">\n<p dir=\"ltr\" style=\"direction: ltr;\">Inside, the Vision Meta Turismo elevates driving to a multisensory level. Digital layers, intuitive physical controls and configurable experience modes combine to create a grand tourer for the digital age and transform electric mobility into a more deeply emotional and engaging experience.<\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">\n<p dir=\"ltr\" style=\"direction: ltr;\"><strong>How does the Concept Car express Kia\u2019s Future Mobility Vision?<\/strong><\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">The Vision Meta Turismo explores mobility as a new relationship between speed, technology and human emotion. The car\u2019s design brings together three core experiences:<\/p>\n<ul dir=\"ltr\">\n<li style=\"direction: ltr;\"><strong>Performance driving<\/strong>, expressed through sports sedan proportions and a focused driver cockpit.<\/li>\n<li style=\"direction: ltr;\"><strong>Immersive digital interaction<\/strong>, delivered through configurable modes and augmented digital layers.<\/li>\n<li style=\"direction: ltr;\"><strong>Lounge-like space and comfort<\/strong>, reflected in the passenger zone designed to prioritize comfort and relaxation.<\/li>\n<\/ul>\n<p dir=\"ltr\" style=\"direction: ltr;\">\n<p dir=\"ltr\" style=\"direction: ltr;\">This approach demonstrates Kia\u2019s commitment to exploring the convergence of speed, technology and human experience in future electric mobility. It also demonstrates how concept car design can help make future-facing ideas tangible and enable customers to visualize new, transformative mobility solutions and experiences.<\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">\n<p dir=\"ltr\" style=\"direction: ltr;\"><strong>How does the interior design of the Vision Meta Turismo enhance digital Interaction?<\/strong><\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">The Vision Meta Turismo creates separate but complementary spatial experiences. The driver cockpit is designed for optimum focus, control and immersion, while the passenger area emphasizes greater comfort, relaxation and enjoyment of AR content via 3D HUD.<\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">\n<p dir=\"ltr\" style=\"direction: ltr;\">Kia\u2019s\u00a0<strong>Add-Gear modular interface<\/strong>\u00a0seamlessly connects occupants to the vehicle via configurable functions. By combining physical controls with digital layers, the technology allows interaction to be more intuitive and immediate, enabling users to enjoy an elevated experience of electric mobility in unprecedented ways.<\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">\n<p dir=\"ltr\" style=\"direction: ltr;\">The concept also features three configurable driving worlds modes creating a different relationship between the vehicle, its occupants and the surrounding environment:<\/p>\n<ul dir=\"ltr\">\n<li style=\"direction: ltr;\"><strong>Speedster<\/strong>heightens the sensation of performance driving through immersive visual, sound and lighting effects.<\/li>\n<li style=\"direction: ltr;\"><strong>Dreamer<\/strong>uses digital layers to create a more reflective and immersive urban experience.<\/li>\n<li style=\"direction: ltr;\"><strong>Gamer<\/strong>extends the connection between user and vehicle into stationary, gaming-inspired moments.<\/li>\n<\/ul>\n<p dir=\"ltr\" style=\"direction: ltr;\">\n<p dir=\"ltr\" style=\"direction: ltr;\"><strong>What does this award say about Kia Design?<\/strong><\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">The Red Dot Award recognition strengthens Kia\u2019s position as a global design leader and underscores the role of concept vehicles in expressing the brand\u2019s vision for future mobility.<\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">The Vision Meta Turismo demonstrates how future mobility can connect speed, technology and emotion while remaining centered on human experience. The award also reinforces Kia\u2019s ability to use design as a strategic tool, exploring ideas that may influence future products, interfaces and user experiences.<\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">\n<p dir=\"ltr\" style=\"direction: ltr;\">It is worth noting that Aljabr Trading Company, Kia\u2019s authorized distributor in the Kingdom of Saudi Arabia, offers customers a diverse range of Kia vehicles, complemented by comprehensive after-sales services, maintenance, and genuine spare parts, providing an integrated and seamless ownership experience.<\/p>\n<p dir=\"ltr\" style=\"direction: ltr;\">Learn more: <a href=\"kia.com\/aljabr\">kia.com\/aljabr<\/a><\/p>\n[\/mhc_text][\/mhc_column][\/mhc_row][\/mhc_section]\n","protected":false},"excerpt":{"rendered":"<p>[mhc_section admin_label=&#8221;\u0642\u0633\u0645&#8221; fullwidth=&#8221;on&#8221; specialty=&#8221;off&#8221;][mhc_fullwidth_menu admin_label=&#8221;\u0642\u0627\u0626\u0645\u0629 \u0628\u0639\u0631\u0636 \u0643\u0627\u0645\u0644&#8221; menu_id=&#8221;56&#8243; background_color=&#8221;#ffffff&#8221; background_layout=&#8221;light&#8221; text_orientation=&#8221;center&#8221; submenu_direction=&#8221;downwards&#8221; fullwidth_menu=&#8221;off&#8221;] [\/mhc_fullwidth_menu][\/mhc_section][mhc_section admin_label=&#8221;section&#8221; transparent_background=&#8221;off&#8221; gradient_background=&#8221;off&#8221; background_color=&#8221;#ffffff&#8221; gradient_style=&#8221;horizontal&#8221; inner_shadow=&#8221;on&#8221; parallax=&#8221;off&#8221; parallax_method=&#8221;off&#8221; video_hide=&#8221;off&#8221; video_pause=&#8221;off&#8221; allow_advanced_padding=&#8221;on&#8221; remove_padding=&#8221;on&#8221; force_fullwidth=&#8221;off&#8221; column_paddings=&#8221;padding-0pct&#8221; column_match_heights=&#8221;off&#8221; background_leak=&#8221;off&#8221; background_leak_color=&#8221;#ffffff&#8221; background_leak_size=&#8221;25&#8243; separator_top=&#8221;off&#8221; separator_bottom=&#8221;off&#8221; background_image_size=&#8221;cover&#8221; background_image_repeat=&#8221;no-repeat&#8221; background_image_position_x=&#8221;center&#8221; background_image_position_y=&#8221;center&#8221; animation=&#8221;off&#8221; animation_color=&#8221;#ffffff&#8221; mobile_2_pr_row=&#8221;off&#8221; mobile_reverse=&#8221;off&#8221;][mhc_row admin_label=&#8221;row&#8221;][mhc_column type=&#8221;1_3&#8243;][mhc_image admin_label=&#8221;\u0635\u0648\u0631\u0629&#8221; src=&#8221;https:\/\/www.makkahalyoum.com\/wp-content\/uploads\/2024\/04\/ainlogo.png&#8221; show_in_lightbox=&#8221;off&#8221; url_new_window=&#8221;off&#8221; animation=&#8221;off&#8221; hoverfx=&#8221;scaleup&#8221; sticky=&#8221;off&#8221; image_mask=&#8221;off&#8221; border_radius=&#8221;0&#8243; align=&#8221;center&#8221; force_center_on_mobile=&#8221;on&#8221; [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":124360,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[49],"tags":[],"class_list":["post-124362","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-coverage"],"_links":{"self":[{"href":"https:\/\/www.makkahalyoum.com\/index.php?rest_route=\/wp\/v2\/posts\/124362","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.makkahalyoum.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.makkahalyoum.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.makkahalyoum.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.makkahalyoum.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=124362"}],"version-history":[{"count":1,"href":"https:\/\/www.makkahalyoum.com\/index.php?rest_route=\/wp\/v2\/posts\/124362\/revisions"}],"predecessor-version":[{"id":124363,"href":"https:\/\/www.makkahalyoum.com\/index.php?rest_route=\/wp\/v2\/posts\/124362\/revisions\/124363"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.makkahalyoum.com\/index.php?rest_route=\/wp\/v2\/media\/124360"}],"wp:attachment":[{"href":"https:\/\/www.makkahalyoum.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=124362"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.makkahalyoum.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=124362"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.makkahalyoum.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=124362"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}